Some Facts About Mobile Marketing

Mobile technology has an integral part of our live tablets smartphones and wearables are being used by everyone. Did you know that most of the smartphone users sleep with their devices next to their beds so they won’t miss a thing? Mobile marketing commands plenty of dedicated attention, it’s vital that marketers understand how to effectively market on mobile. Mobile is quite possibly the most personal channel that exists—it rests in someone’s pocket, sits next to their bed, and gets checked consistently throughout the day. This makes marketing on mobile incredibly important but also nuanced.

In addition, Mobile marketing is the most measurable ecosystem ever created. As a data-driven app marketer, know that you can accurately measure not only your campaigns’ impressions, clicks, installs, in-app actions, and user lifetime value, but also the ROI of your entire mobile ad spend.
Related Articles: